AlphaTheta

The AlphaTheta company has so far been secretly responsible for the design and development of Pioneer DJ brand products. Since introducing the CDJ-500 in 1994, Pioneer DJ has built a strong portfolio of state-of-the-art products and has become one of the leading brands for professional DJ applications with product series such as XDJ , DDJ and DJM , often making them the first choice for both aspiring DJs as well as old hands in show business.

Now AlphaTheta is launching a new, well thought-out but outwardly open product line under its own name and is emerging from the shadows with a portable all-in-one DJ system and a mega portable DJ loudspeaker.

The name AlphaTheta is derived from the corresponding brain waves: Alpha waves occur in a relaxed state and cause a calm, pleasant feeling. In this area we are creative and particularly receptive.

If peace and relaxation continue to increase, theta waves appear. In this “twilight state” the mind opens up to what is actually unconscious or already forgotten, and becomes extremely accessible to new information and creative ideas.

Music often has the power to transport us into these intense mental states. AlphaTheta 's goal is to help create these unique moments with innovative technologies and high-quality products for sound and music production.

In order to fulfill this purpose , the future-oriented company relies on a global network of DJs, artists and media professionals who are actively involved in the design and orientation of the products. AlphaTheta relies on diversity and integration and thus playfully combines the elements of DJing and music production - One Through Music.